Metadata-Version: 2.1
Name: ChannelAttribution
Version: 2.1.3
Summary: Markov Model for Online Multi-Channel Attribution
Home-page: https://channelattribution.io
Author: Davide Altomare, David Loris
Author-email: info@channelattribution.io
License: GPLv3
Project-URL: Documentation, https://channelattribution.io
Project-URL: Code, https://gitlab.com/session-tech/ChannelAttribution
Project-URL: Issue tracker, https://gitlab.com/session-tech/ChannelAttribution/issues
Platform: UNKNOWN
Classifier: Development Status :: 5 - Production/Stable
Classifier: License :: OSI Approved :: GNU General Public License v3 (GPLv3)
Classifier: Intended Audience :: Education
Classifier: Intended Audience :: Science/Research
Classifier: Topic :: Scientific/Engineering
Classifier: Topic :: Scientific/Engineering :: Mathematics
Classifier: Natural Language :: English
Classifier: Operating System :: OS Independent
Classifier: Programming Language :: C++
Classifier: Programming Language :: Cython
Classifier: Programming Language :: Python
Classifier: Programming Language :: Python :: 3
Classifier: Programming Language :: Python :: 3.4
Classifier: Programming Language :: Python :: 3.5
Classifier: Programming Language :: Python :: 3.6
Classifier: Programming Language :: Python :: 3.7
Classifier: Programming Language :: Python :: 3 :: Only
Classifier: Programming Language :: Python :: Implementation :: CPython
Requires-Python: >=3.4
Description-Content-Type: text/markdown
License-File: LICENSE.txt

Python library *ChannelAttribution*
===================================

Advertisers use a variety of online marketing channels to reach consumers and they want to know the degree each channel contributes to their marketing success. This is called online multi-channel attribution problem. ChannelAttribution implements a probabilistic algorithm for the attribution problem. The model uses a k-order Markov representation to identify structural correlations in the customer journey data.

PyPi installation
-----------------

Note! Only Python3 is supported! Note! Only Python3 is supported! 
Installation on Windows requires Microsoft Visual C++ 14.0 or greater. (https://visualstudio.microsoft.com/it/downloads/)

```bash
pip install --upgrade setuptools
pip install Cython
pip install ChannelAttribution
```


